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    Matthew Green


      North Carolina divorce attorney Lee Rosen (@leerosen) has one of the best legal websites in the game, and so I was excited when he critiqued a fellow attorney’s website on his blog . One of the points that Lee drives home is that a legal website ought to be more than a digital business […]



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    Casey Meraz


    When potential clients are searching for an attorney they typically get a mix of local law firm results as well as attorney directories such as Lawyers.com or Martindale.com. Although they have never been the most effective lead source for my clients, they should also not be ignored as it increases trust in your firm. I have […]



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    Matthew Green


    Preston Clark (@lawinsider) recently gave 7 reasons why you won’t become a thought leader. You’re already too well established in your field You don’t have a “voice” You care more about the outcome than the act (I super agree with this) You’re going to have to talk/communicate with a A LOT of people The economics […]



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    Casey Meraz


    If your law firm has been dependent on Google My Business or local listings as a strong lead generation service you have probably noticed some changes since Google’s Pigeon update that took effect in July 2014. Since this time we have seen a variety of local search results for attorneys come and go. Using my […]



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    Matthew Green


    1. Read other blogger’s blogs The reason that bloggers began blogging, way back before search engines even existed, is because they wanted to talk about the nerdy shit that they love with fellow nerds who also wanted to talk about it. The first step in effective blogging is finding other bloggers who have interests similar […]